Chrysanthemum comes from Greek 'Chrys' meaning golden (the colour of the original flowers), and 'anthemon', meaning flower. This name was given to it by Carolus Linnaeus, a Swedish naturalist also known as the father of modern taxonomy. Kingdom Plantae Division Magnoliophyta Class Magnoliopsida Order Asterales Family Asteraceae Genus chrysanthemum Species morifolii Chrysanthemum flowers bloom in various forms, and can be daisy-like, decorative, pompons or buttons. Chrysanthemum blooms come in a huge variety of shapes and sizes and in a wide range of colours. In addition to the traditional yellow, other popular colours are white, purple, and red. Chrysanthemums have a wealth of meaning associated with them and therefore they are very popular as florist flowers. The Chrysanthemum flower symbolises fidelity, optimism, joy and long life. * A red chrysanthemum conveys love * A white chrysanthemum symbolises truth and loyal love * A yellow chrysanthemum symbolises slighted love