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Bernbech on 'Persuasion' Coffee Mug
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Bernbech on 'Persuasion' Coffee Mug
Mug reads "Persuasion happens to be not a science but an art." Quote from William Bernbech (legendary American Advertiser). Part of a range of quotables on the theme of persuasion.
William Bernbach (1911 - 1982, New York City, USA)
William Bernbach was a legendary figure of American Advertising, and was a founding partner of Doyle Dane Bernbach (DDB). Noted for a devotion to creativity and the offbeat, Bernbach's work was often characterised by it's simplicity.
per.sua.sion - noun
1. the action or fact of persuading someone or being persuaded to do or believe something. 2. a belief or set of beliefs, esp. religious or political ones.
"coaxing, persuading, coercion, inducement, convincing, encouragement, urging, enticement, sweet-talking, arm-twisting"
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4.8 out of 5 stars rating22.2K Total Reviews
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Product ID: 168873123220683204
Created on 08/07/2010, 2:11
Rating: G
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