Pink Pills for Pale People | Leonetto Cappiello Notebook

Pilules Pink Pour Personnes Pâles (1910) | Leonetto Cappiello’s 1910 poster Pilules Pink Pour Personnes Pâles showcases three fair-skinned women in flowing white gowns gracefully holding up a pill bottle, advertising a 20th century medicine containing ferrous sulphate and magnesium sulphate. They stand in a lush green field dotted with flowers, set against a serene blue sky, creating an idyllic and hopeful scene. Cappiello’s delicate composition and use of soft yet vibrant colours emphasise the product’s promise of restoring health and energy, blending beauty and effectiveness in this charming vintage advertisement. Use the design tools to add custom text or personalise the image.