Capitol Records/American King Music Recording Artist Mims Signs Deal With Zazzle for On-Demand Custom Merchandise
Hip Hop Star to Offer Variety of Designs, Images and Exclusive Content Available Only at Zazzle
Redwood City, CA - June 24, 2008 - Capitol Records/American King Music Recording artist MIMS today announced a deal with Zazzle, www.Zazzle.com, the only on-demand retail platform to offer billions of products that are produced and shipped within 24 hours. Zazzle will provide premier services for the online MIMS merch store, www.zazzle.com/mims, featuring pre-designed, as well as customizable merchandise on-demand.
The Jamaican-American hip hop artist's Zazzle store will offer a variety of merchandise including apparel for women, men and children, in addition to hats, mugs, bumper stickers, posters, tote bags, aprons and more. MIMS fans can choose from an array of designs and images including MIMS art, as well as exclusive content designed especially for the store and not available anywhere else. In addition, fans can customize his designs to their liking, or create their own MIMS-inspired designs.
MIMS debut album, Music Is My Savior, was released in spring 2007 and debuted at number four on the charts. The album produced his first RIAA (Recording Industry Association of America) award by selling more than one million copies of his single "This is Why I'm Hot," meriting both Gold and Platinum certifications and garnering the number one position for three consecutive weeks on Billboard's Hot 100 Singles chart in 2007. MIMS is currently in the studio working on his sophomore album with a single set to be released this summer.
Consistently ranked as one of the Top 5 artists on MySpace, MIMS will also have the Zazzle merch widget on his MySpace page, www.myspace.com/MIMSFANCLUB, so fans can interact with others on the site and buy his merch instantly.
About Zazzle
Infinite and Instant, Zazzle is the only on-demand retail platform for consumers and major brands, offering billions of retail quality, one-of-a-kind products, most of which are produced within 24 hours. With the largest library of customizable digital images from world-class brands, Zazzle enables content owners to unlock their entire libraries of content, making it available for purchase and customization by consumers. Through Zazzle's innovative on-demand retail and technology platform, users can instantly create, customize to fit their personal style, purchase and sell a near infinite array of products online. The company launched in 2005 and is based in Redwood City, California. For more information, https://www.zazzle.com.