HeartfulGreetings

Heartful Greetings begun as a luxury travel concierge idea until a mentor shared how his married friends dreaded buying greeting cards that didn’t reflect their complicated realities. That insight shifted us from luxury travel to luxury truth-telling. We create honest, stylish cards for real relationships—co-parents, fond exes, platonic spouses, and more. Because not all love fits a Hallmark mold, but every bond deserves the right words. Founded by Nava in Toronto, with Marcus and Franky as U.S.-based partners.