About

Like most of you all, I used to wear normal tshirts, clothing and jewellery bought from random outlets. Then something clicked in my mind and I realized why not design and wear something that I can relate to daily life. I wanted to be able to totally feel the product i am wearing. That is my goal in making this store and daily, i spend alot of time thinking about my customers on how to design what they can relate to rather than just wearing for the sake of fashion or just following whatever the crowd says. I want to be able to generate freedom in wearing what you really like !
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